Riyadh Season

The Concept
Saudi Arabia is on a remarkable journey to establish Riyadh as the Middle East's centre for entertainment, sports, live events, and exceptional cultural experiences. At the forefront of this transformation is Live Nation, and when the Riyadh Season approached them to host two spectacular concerts as part of their five-month festival, they delivered two of the biggest international stars for their first-ever performances in the region: the Nevada-based alternative pop sensation Imagine Dragons and the world-renowned girl group Blackpink, both headlining their own shows at The Boulevard International Site.
Far and Beyond provided comprehensive event management services included our dedicated production and site management team. Our team faced a significant challenge with a last-minute venue change, but we rose to the occasion, designing and preparing the new concert site in just 10 days.
These events not only showcased incredible musical talent but also highlighted our commitment to shaping the future of entertainment in Saudi Arabia.
CLIENT | Live Nation Middle East



